Create Value for Proft

If we focus on creating value, instead of making profit, the profit will take care of itself. We all need to feel like we are making progress, that we are moving forward and not backwards in life. In financial terms, progress means profit. This means that we are taking away from any business exchange more…

Reduce Friction (Instead of Cutting Costs)

“There is a limit to how much you can cut, but no limit to how much you can earn.” —Ramit Sethi Wooden swords (bokken) made by Trevor Higgins for Kogen Dojo, a project that required him to invest money in better equipment in order to streamline his process for greater output without sacrificing quality and…